Growth Marketing Executive

• Campaign Execution: 

• • Assist in the creation and execution of drip campaigns, email sequences, and social media outreach strategies.

• • Implement lead nurturing plans based on segmentation and buyer personas.

• • Support the development of outbound email templates, messaging, and content for campaigns.

• Lead Management & Outreach: 

• • Conduct prospect research and maintain a pipeline of qualified leads.

• • Engage with prospects through personalized email campaigns, LinkedIn messages, and other communication channels.

• • Monitor and track responses, ensuring timely follow-ups to nurture leads.

• Event Support: 

• • Coordinate logistics for events, webinars, and workshops, including registrations, reminders, and post-event follow-ups.

• • Assist in promotional activities, such as email invites and social media posts.

• Data Analysis & Reporting: 

• • Track and report on campaign performance metrics (e.g., open rates, click-through rates, response rates).

• • Update and maintain marketing automation tools with accurate lead data.

• • Collaborate with the team to derive insights and improve future campaigns.

• Collaboration & Support: 

• • Work closely with the Growth Marketing Strategist to align with overall strategy and objectives.

• • Coordinate with sales, content, and design teams to ensure consistency in messaging and outreach efforts.

• • Provide support for new initiatives and explore innovative ways to engage with prospects.

• Technical Skills: 

• • 1-3 years of experience in outbound marketing, lead generation, or related roles.

• • Proficiency with marketing tools like HubSpot, Mailchimp, or similar platforms.

• • Basic knowledge of CRM tools (e.g., Salesforce, Zoho) and prospecting tools (e.g., LinkedIn Sales Navigator).

• • Familiarity with data analysis and reporting tools (e.g., Excel, Google Analytics).

• Soft Skills:

• • Strong communication skills: Ability to craft concise and compelling messaging.

• • Attention to detail: Ensures campaigns and data are accurate and well-organized.

• • Proactive and resourceful: Always looking for ways to improve processes and outcomes.

• • Team player: Works collaboratively while taking ownership of individual tasks.

• • Curious and eager to learn: Stays updated on marketing trends and tools.

Preferred qualifications: MBA in Marketing or a related field. 1 to 3 years of experience in sales/marketing or demand generation roles, preferably in B2B industries.

Note: This is not a role ONLY focused on Cold Lead Generation. This role goes beyond traditional lead generation techniques and focuses on a holistic approach to outbound marketing.

Why Join Us

This role offers the chance to shape innovative solutions, directly influencing product and business success. You will work with talented teams in a collaborative environment where your expertise will drive meaningful outcomes for users and clients alike.

The yuj advantage

YUJ is a global design powerhouse committed to driving impact through design innovation. Since 2009, our team of creative thinkers and visionaries has been redefining UX, challenging norms, and reshaping industry standards.

At YUJ, we champion a customer-first mindset and a human-centered design philosophy, ensuring that people’s needs remain at the core of every solution. Our inclusive and collaborative culture empowers our team to thrive, unlocking their full potential to deliver outstanding results.

As we forge ahead with fresh perspectives and boundless energy, we are excited to welcome proactive, passionate leaders who are ready to make a difference. Join us in crafting exceptional UX that shapes the world.

Ready to Apply?

• Share your updated resume (PDF) at talent@yujdesigns.com.
• Submit a compelling work sample demonstrating how you achieved your targets and drove impactful results.